Alistair leads Freesat as Managing Director, overseeing the continued successful growth and innovation of the TV service. He has overall P&L responsibility for the strategic development, as well as the day-to-day operations of Freesat and leads a multi-disciplinary team, working across the broadcasting, retail and technology sectors. 

Before joining Freesat in 2012, Alistair worked as a management consultant for KPMG where he advised FTSE listed organisations on a wide range of issues; primarily focusing on developing and implementing strategies to improve business performance. Alistair started his career at BSkyB where he gained his accountancy qualification on their graduate programme.