Sport captures the imagination like almost nothing else when it comes to TV. Some of the largest global and national audiences are created by large-scale sporting events that are televised in increasingly innovative ways.
In 2012, AIB is looking for the pinnacle of live sports coverage.
We think that the winning entry is likely to include ground-breaking pre-event scene-setting sequences that go behind the scenes with athletes and competitors as they prepare for their events.
There will be world-class use of graphics to provide contextual information to viewers.
Great vision mixing, great commentary, great titles – all of these are likely to be part of the mix in the shortlisted entries.
This award will help demonstrate best practice in sports broadcasting, offering a masterclass in production to peers around the world. Remember that this award covers sports events that take place between 1 June 2011 and 30 June 2012.
See the checklist on this website for full information on what you need to submit for this category.