What the judges are looking for

Have you entered your best work? The AIB’s global network of monitors and specialists has spotted some great productions that seem not to have reached marketing departments.

Will your entry look great on the awards night? Making a short professional video is the best way to explain a multimedia project – it is difficult to project a poster or a multi-page brochure on a big screen.

Does the accompanying material explain what is on the tape? Judges have told us that notes from entrants did not explain how the production was different or why it should be considered for that award category.

Is your entry complete? We had entries incorrectly labelled and found more than 10 blank Digibeta tapes in submissions for the last awards.

Do not leave reserving your places at the 2010 AIBs dinner too late. We were oversubscribed in previous years and had to turn away people who booked at the last minute.  Our Entry Booklet also contains a form to reserve tables and places at the awards